FaceBook is Sinking

FaceBook is loosing market share. They are on the downturn and if they don’t take action quickly, more than a billion users will defect. How long does it take a billion users to jump ship in favor of another web app that allows them to commune with friends and family? Lets look at MySpace. Lets go back further and look at AOL? They were a great innovation, but they weren’t great innovators. They didn’t change with the times and therefore they got left behind.

You can see the handwriting on the walls and it is inevitable that FaceBook will fail, and sooner than their shareholders think. You see FaceBook is making the fatal mistake of taking their customers for granted. They believe their hold on us is so strong that they can infiltrate our news-feeds, our personal community, our space, with ads and sponsored sites. They have put aside the mission of FaceBook in favor of short dollars. You can almost hear the sucking sound of the corporate MBA’s that are blindly steering the ship into an iceberg they can’t even see. And as fast as the Titanic sunk, so shall FaceBook. Fast, cold, deadly and with few survivors. People do not take kindly to being taken for granted and they sure won’t tolerate being used. Mark should know better.

But we do need to connect. All of us seek out others with whom we share our lives. We all need to be part of a greater community. This is the premise upon which FaceBook and all social media is built upon. However, people will not long tolerate abuse.

Mark Goulston said it quite well in a 2011 article he wrote for FastTimes:
“Most people in the world feel multiple absences and gaps in their careers, their effectiveness, their jobs, their relationships, their marriages, their families, their friends and perhaps most importantly in their actual being. They not only feel these absences, they feel self-doubt and confusion. That is what makes them initially open to pushy people (who on the surface seem supremely confident). However when it is revealed that those pushy people don’t really care about them and only about themselves, self-doubting people feel baited and switched, ripped off and betrayed.”

FaceBook, take note. Stockholder’s beware. Innovators, opportunity is knocking. Knock, knock.

Posted in Social Media. Tagged with , .

Microsoft Lync

TRI has used VoIP for more than a year.  That is telephony over the Internet.  However, we just recently switched to Microsoft Lync.  We have done away with telephones.  We have cordless headsets connected to a base station connected to our desktop computers. When away from the office, we can still use Lync on our home computers or laptop or Microsoft Surface with a headset wired or wireless.  Some of the great features of Lync are:

  • Interoperability with Microsoft Outlook
  • Voice to text emails; that is an email is sent when a message is received that converts the voice message to text within an email.
  • Scheduled multi-party conference calling
  • Video conferencing
  • Online meetings
  • In-house instant messaging

Please know that TRI can help with the configuration of Lync.

Microsoft details many of the features like this:

Microsoft Lync ushers in a new connected experience transforming every communication into an interaction that is more collaborative, engaging and accessible from nearly anywhere with an Internet connection. A single interface unites voice, IM, audio‐, video‐, and web‐conferencing into a richer, more contextual offering and a single identity makes it easier and more efficient for users to find contacts, check their availability and connect with them. Lync works consistently with Microsoft Office, enriching the experience of familiar applications like Microsoft Outlook, Microsoft Word, Microsoft SharePoint, and more.

Get More Done in Less Time The powerful collaboration tools in Microsoft Lync help you get more done in less time, so you can be present where and when you need to be most.

Contacts Microsoft Lync makes it easy to keep all your contacts in one place, so you can communicate more easily. Contacts can be sorted by groups, presence status, and relationship.

Presence Microsoft Lync helps you stay connected, but it also gives you the flexibility to choose when and how you can be contacted.

Understanding Presence Lync provides an immediate, visual representation of a contact’s availability, or presence. By simply looking at the contact list, you can find everything you need at a glance. For example, a green icon means a contact is available, red means a contact is busy, and yellow indicates that a contact is Away from the computer. Wherever a contact’s name appears—in an e‐mail message or on a team site— status and contact information also is displayed. Presence information can be set by the contact manually, or selected based on available calendar information.

Changing your Presence Status Changing your presence status helps coworkers know when you are and aren’t available. Presence is enhanced in Lync with pictures, location information, and additional states such as “Off Work” to provide more granular information about availability and communication preferences.

Instant Messaging Starting an instant messaging (IM) session is as simple as double‐clicking a contact name from your Contact List. This opens the Conversation window where you enter your IM and view responses from others.

Be at the Center of Your Network Microsoft Lync helps connect with your network of friends, colleagues and partners so you can stay in touch. It enables you to communicate with contacts from federated networks, including Windows Live, AOL, and Yahoo! And picture‐enhanced presence information, automatic contacts lists, and activity feeds let you add your personal touch.

Setting Your Location Microsoft Lync makes it easy to let others know where you are and how to reach you. Microsoft Lync can automatically determine your location when you login again from places you frequent. To set your location.

Conferencing Options Microsoft Lync offers robust conferencing options, including IM, audio‐, video‐, and web‐conferences giving you many collaboration tools to be more successful. Lync is all you need for all types of meetings, both scheduled and spontaneous. And simple “water‐cooler” IM conversations can be escalated to an audio conference with desktop sharing among members instantly, easily, and without interrupting the conversation flow. Plus, video conferencing with Lync you can integrate video into your conferences by using a webcam.

Posted in Colaboration, Communication.

WordPress

WordPress has become the standard in web-based site development for a very simple reason, it can be edited on the web instead of using advanced web development tools like Adobe Dreamweaver. We have used WordPress for a number of years for our blog, but now have decided to use it for our web site as well. As we move further and further into the cloud, WordPress affords us the flexibility to develop on the A Team Meetingweb for the web. It will allow us to be more current and timely. It will allow us to be more content oriented because after all, WordPress is a content management system first and foremost.With WordPress, we can use images, photos, referenced documents and other media to embed into the site to make the information more valuable to our clients and our prospects.

It will also help make our site more personal because we believe business is personal. Our business is based on personal relationships that have been strengthened over many years of working closely together. We believe that using WordPress will allow our website interact with our clients in a more personal way. we hope you enjoy the new look and feel of www.trif.com and get value from the insights we make available.More posts are available on our blog.

Posted in TRI, website. Tagged with , .

Organizing Photographs

I had a meeting with a local photographer (Everett Heller) and as we were talking about photography (a hobby of mine, a passion of his) he mentioned that photohe used Adobe Photoshop Lightroom for managing and developing his digital images.  So I downloaded a free 30 day trial and began to play with it on my Mac.  I love working on my Mac because it has a wonderful 24″ display but I don’t have any software for it that I regularly use.  This may change things.

As you can see on the left, there are hundreds of things you can do with Lightroom including create a catalog of photos, organize them into clean folders, importing in batch and adjusting as you import, create custom filters or use the defaults that come standard.  If you click on the picture, you will see it full size.  It is a very powerful resource for professionals and amateurs alike. It will even upload to your social media sites like Facebook and Flickr.

Download a copy and watch some of the videos available on Adobe which will show you everything you need to know to get started in less than a half an hour.  If you are like me, you need instant gratification.  Adobe Photoshop Lightroom will deliver that and more for a mere $149.  A very good investment.

 

Posted in Uncategorized.

Travel Insurance

Is travel insurance worth it? You really can’t tell until you try to file a claim or you read the 14 to 30 page insurance policy (or have your attorney read it on your behalf). If you do file a claim, make sure it is not due to an illness resulting from a pre-existing illness of any kind. In most cases, these will not be covered. Unfortunately this will be in the very fine print. Is it reasonable that a travel insurance policy should be as long and as complicated as they are? Of course not.

Also know the difference between an insurance policy and a protection plan. An insurance policy is regulated. A protection plan is not. Buyer beware; do not purchase a protection plan.

Massachusetts Insurance Commission does offer some assistance. As they say, “The Division of Insurance exists to serve you. The Division can be a source of unbiased information and assistance to you…”
“The Consumer Service Section can be contacted at 617-521-7794, Monday – Friday 8:45 a.m. – 5:00 p.m. or visit the Section on the Division’s web site at www.state.ma.us/doi. You may also contact or send in a consumer complaint by writing to the Consumer Service Section at the Commonwealth of Massachusetts Division of Insurance, One South Station, Boston, MA 02110. For your convenience, a consumer complaint form may be printed from the Division’s web site. ”

None of this replaces the need for you to read and understanding the policy.

Posted in Uncategorized.

New England at its Best

This morning we saw a convergence of weather front,  the remnants of a wet snow covering everything and warm air and cold snow which brought the fog in. Sterling, Massachusetts and neighboring West Boylston are frequently picturesque, but this morning was special.  Gone like an eclipse, we were able to capture a few moments.

Posted in Nature, Uncategorized. Tagged with , .

iPad vs Microsoft Surface

Advantage iPad: The iPad with Apples iOS is much more intuitive, much more fun, much more friendly and always online. It has a much nicer acceptance of your finger as a pointer and selection tool. The iPad Store has more than 300,000 apps available compared to Microsoft Store under 20,000. The iPad is 4G compatible which means you don’t need to be near a hot spot to be connected. Lastly, the iPad is just plane fun!

Advantage Surface: The Surface has a wonderful wide screen display wonderful for HD Movies and Videos. It is a Windows device, so if you are a Windows user, all the software you have been using is available. It has a USB, so I can and do connect a wireless mouse. It can and will replace the need for me to carry my 17″ laptop around when I travel! The Surface has a Micro-HDMI port along with USB and Micro SD slot. The iPad requires an adapter. The entire bevy of Windows software is available for the Surface with Windows 8 Pro. Lastly, the Surface is a business tool with the familiarity and capability of your desktop at home or the office.
Bottom line? Winner? No clear winner! I need both!

Posted in Technology.

Windows 8 Pro

Windows 8 is the new OS from Microsoft replacing Windows 7 and giving it a new look and feel

20130217-135147.jpgdesigned for touch screens and especially tablets. It might be a natural for Xbox 360 users because that is the interface that you will first see.

So it takes a little getting used to begin using your new Windows 8 computer because there is no familiar desktop, no start button in the lower left hand corner. But on closer scrutiny, you will find a desktop and a task bar just like the good old days. But you will never find the start button. It is gone! However, there are now 3rd party applications which will bring it back to life in a big way.
With touch screen on a tablet, you can sweep your finger from the left to change applications or see a list of running applications. Sweep from the right and you will see the date and time along with start, search and settings options.

The Start option provides a ‘metro’ look at available programs in square or rectangle icons. The icons are dynamic, so your photos icon displays photos from your computer, Facebook, SkyDrive or Flickr online accounts. The People icon displays images from your social network like Facebook, LinkedIn, Twitter, Google Connect, etc.

In summary, we will all get used to Windows 8 but Microsoft, in their infinite wisdom, continues to take two steps forward and one step back.

Posted in Technology.

Microsoft Surface

At first glance, the Surface is a sleek wide-screen (16:9) high resolution tablet with super crisp

20130217-134218.jpgdisplay. It has a magnesium stand (the entire device is magnesium clad) that clicks out from the back side and a sleek keyboard cover that snaps into place magnetically into place making it look more like a laptop than a tablet. It starts quickly and easily with Windows 8 Pro which I will talk about in the next section. IT has a USB port (awesome) and a Micro SD memory card slot. It also has an earphone jack and an interesting magnetic connector for power or pen. The USB port is wonderful because you can connect a mouse or normal keyboard or a USB Hub so you can connect multiple USB devices. Being able to use a mouse and full keyboard makes seem like a laptop or desktop.

Mine came with 64gb of disk solid-state space (because the 128gb model was out of stock). After I installed a full version of Office 2010, I was left with a mere 20gb of space. Not a lot of space! That said, with the use of cloud computing options like Microsoft Skydrive, Yahoo Flickr, Dropbox, Vimeo, Facebook, and others, most of my data is in the cloud so the space required is really used on programs.

There are two choices in keypads available. A touch and a type. The touch is a slim 3mm thick with embossed keys that are touch sensitive. The type keyboard is more like a normal keyboard. I like both very much although it takes a short time to get used to the touch version.

The Microsoft Surface has a Corning Gorilla Glass 2 screen which makes it nearly impervious to scratches or cracking.

All things considered, I love the design, clarity and Windows of the new Surface! I also love that it is a Windows device with all the features of my desktop. Things I use everyday like Outlook, OneNote, Excel, a Mouse and a keyboard!

Posted in Technology. Tagged with .

What makes a Diner Great?

In some circles, I am known as Diner Bob because of my passion to seek out and enjoy great diner’s around the country.  It stems from my growing up in New Jersey, the capital of Diners in America in my opinion, and living in Sterling, Worcester County, Massachusetts for 30 years. Worcester is the home of the Worcester Lunch Car Company which produced more than 600 Diners between 1906 and 1957.

Nautilus Diner

Nautilus Diner, Madison, NJ

I had the opportunity to eat breakfast a few times at one of my all time favorites this past week in Madison, New Jersey. The Nautilus has been around since as long as I can remember. I grew up only a few miles away. It hasn’t changed much over the years. There are pictures on the walls of how it used to be and it is hard to tell the difference. I think that is the first rule in being a great Diner, consistency. This applies to any service organization. The second rule is a great product – in the case of the Nautilus, it is great food. Over the course of a few days, I had the opportunity to eat breakfast at the Nautilus a number of times. At each occasion, my party was seated promptly, tended to immediately and quickly served our orders exactly as ordered. All Diner’s across America can take a lesson here; provide consistent service, cook great food, have wait staff that are there to serve providing quick, attentive and accurate service and you just might have a successful business.  It isn’t complicated, but it is rare to find.

And you needn’t take my word for it, this past Sunday we were honored to enjoy breakfast with Governor Chris Christy (look closely) sitting just a few tables away.  As it turns out, this large man (in size and stature) who lives a few miles, New Jersey frequents the Nautilus. A great compliment to any Diner!

My hat is off to the Nautilus in Madison, New Jersey.  Setting a great example! Long live the American Diner!

Posted in Customer Service, Diners, Passion. Tagged with .